In celebration of their long-term relationship, Nike has released this incredible film focusing on FC Barcelona and the city itself. The club is one of the most influential and respected characters in the world and has been a Swoosh partner since 1998.
The film features legend Andres Iniesta, new boy Phillipe Coutinho and FIFA Women’s Player of the Year, Lieke Martens. Directed by Oscar-winning cinematographer (Inception), Waffly Pfister, this is a beautiful production paying homage to such an iconic club.
Both on camera and off, the production of the film featured many Catalonians including BMXer Malcolm de Blas and skater Pedro Attenborough. The way the film is shot, with the grid style, is inspired by the cities architecture, which is something that Barcelona is famous for. The city is historically iconic in terms of art and architecture, and the film represents that.